Category Archives: Marketing

PPR provides product evaluations, more

Do you have questions about dental products or clinical techniques? The ADA Professional Product Review is designed to help ADA members with purchasing decisions and patient care by providing them with information that’s userfriendly, unbiased, clinically relevant and scientifically sound. Each issue includes product evaluations conducted by the ADA Laboratory as well as collaborations from dental schools and… Read More »

ADA launches one-stop new dentist Web portal

The ADA launched this month a new Web portal,, designed to provide a one-stop shop for new dentists seeking information, ranging from finding a job and managing finances to better understanding employment agreements and compensation. The portal provides new dentists easy access to a variety of new dentist-specific ADA resources and benefits, including the ADA job board,… Read More »

Facebook Dos and Don’ts: Utilizing Social Media for Your Practice

New dentists interested in learning more about how social media can help build relationships and influence patients can register for this Nov. 19 webinar led by Molly McAllister, director of Search Engine Marketing Department of PBHS, Inc, the ADA Business Resources endorsed website design and marketing services provider for the dental and dental specialty communities. Whether or not… Read More »

Social media: Five rules of engagement

Does your practice maintain a website or social networking page?            If so, according to the ADA Center for Professional Success, the person who manages content—you or someone from your staff—should keep these five rules of engagement in mind: Do not post copyrighted or trademarked content without permission from the content owner or a citation, as appropriate. Do… Read More »

10 steps to collaborating with pediatric medical providers

Looking to work with pediatric medical providers in your area? Here are 10 steps to help you with your outreach effort, courtesy of the ADA’s Action for Dental Health, a nationwide, community-based movement aimed at ending the dental health crises facing America today. Step 1: Invite a pediatrician or family practice physician to lunch to discuss how you… Read More »

ADA offers resources for new dentists, dental students

Recognizing that dental students and new dentists have different needs, the ADA offers a plethora of services, resources and benefits to help them succeed in their professional and personal lives. “As dentist, we are professionals, and the ADA is our professional organization,” said Dr. Chris Hasty, vice-chair of the ADA New Dentist Committee. “I see the ADA as… Read More »