Recognizing that dental students and new dentists have different needs, the ADA offers a plethora of services, resources and benefits to help them succeed in their professional and personal lives. “As dentist, we are professionals, and the ADA is our professional organization,” said Dr. Chris Hasty, vice-chair of the ADA New Dentist Committee. “I see the ADA as… Read More »
Celebrate and promote this year’s FDI World Oral Health Day on March 20 with your own customized poster — which can include your own smiling faces. The poster is available at the event’s website: worldoralhealthday.org/picture. Then share your customized campaign poster with colleagues and friends worldwide on Facebook or Twitter. The FDI created a kickoff Facebook post to… Read More »
Here are three rules to follow to make your direct mail campaign a success, according to PBHS, the website and marketing services provider endorsed by ADA Business Resources: Select your mailing list: Define your audience by selecting demographic constraints that are applicable to your target market. For example, age of targeted patients, household revenue and geography. Legally purchase… Read More »
He didn’t want to build toys. He dreamed of becoming a dentist. According to ADA News, Hermey the Elf continues to do his part in increasing oral health literacy among children and adults — 50 years after the animated classic “Rudolph the Red-Nosed Reindeer” first aired on national television. The ADA is featuring Hermey the Elf in an… Read More »
After buying the practice where he had been an associate in a few years ago, Dr. Ash Vasanthan wanted to start from scratch when it came to rebuilding his brand. “I had a client base and an active website, but I wanted to rebrand myself,” said Dr. Vasanthan, a periodontist who has been practicing for 5 years in… Read More »
The Center for Professional Success is a members-only Web resource that provides practice management information, online education and support tools to help you manage your career. They are currently seeking new members for their Center for Professional Success users group. You will help determine the direction of the Center’s content. What are your major practice concerns? What tools… Read More »