Category Archives: Communicating

ADA switches to digital membership ID cards in 2020

Come 2020, the ADA is making its membership cards available online and will no longer mail physical cards in an effort to improve convenience, according to the Association. Members can still print their card. However, the cards will now be accessible via smartphones and other digital devices anytime, anywhere. In addition, ADA members will continue to receive their… Read More »

Your website: The real front door to your practice

Your website is an invitation to patients to learn about your practice. It should show your practice in its best light and invite visitors to learn more. Websites, like real-world practices, also have to comply with legal requirements. An effective website is a work in progress, one that requires regular updates to keep it working the way you… Read More »

‘Friending’ patients: What are the potential ethical considerations?

Q: As caring, compassionate, and friendly practitioners, we naturally care and are curious about our patients and their lives. We certainly garner information on many of our patients’ typical family activities, vacations, purchases, life changes, and other events as a part of interacting with them in a treatment setting. In fact, this is often how we best display… Read More »

Social media management for your dental practice: Who’s in charge?

Who’s managing your social media presence? As practices launch or expand their social media marketing — whether on Facebook, Instagram or Snapchat — someone needs to be in charge and accountable. In some cases, practices may have multiple team members handling the responsibility or they may outsource. If you are managing or intend to manage social media internally,… Read More »

Free webinar: How to manage delicate patient situations with diplomacy, tact

A March 12 webinar will offer dentists and team members real-life solutions for managing delicate patient situations, such as cancellations and no shows, provide tips for managing phone calls from prospective patients and guide you through the right way to dismiss patients from the practice. The free webinar, called GPS Managing Patients Webinar: You Want Me to Say… Read More »

Free webinar to address HIPAA regulation for dental practices

A free Aug. 9 webinar, “HIPAA Security Risk Analysis,” will focus on only one particular aspect of the Health Insurance Portability and Accountability Act, according to ADA News. However, understanding that aspect — the security rule regulation — is critical to the entire success of a dental practice’s security compliance program. “The goal of HIPAA training is, at… Read More »