One of the greatest challenges for many dentists is the need to discuss money with patients. Dentists are people who are devoted to the well-being of their patients; just read any dental school admissions essay and you will clearly see that we are a population of helpers. So in the dental operatory, after having presented treatment to the… Read More »
Your website is your practice’s presentation to the public. It’s also the foundation for patient education efforts and represents a significant opportunity to enhance your practice’s brand and outreach. Simply put, it’s a dentist’s single most important marketing tool and a considerable investment. As you know, technology changes rapidly. If you answer “yes” to any of the following… Read More »
Do you want patients to be able to post reviews of you and your practice online? We have some news. They’re probably already doing it. In fact, Yelp, the primary vehicle for online reviews, recently produced an advertisement about a dental practice. After accepting that reviews are a part of operating any kind of business in the 21st… Read More »
To encourage dentists to fill out their Find-a-Dentist profile, those with completed profiles by May 1, 11:59 p.m. Pacific time, are entered in a sweepstakes to receive a cash reward of $10,000. The winner can also choose to lease either a Mercedes Benz C class sedan or a Mercedes Benz GLC sport utility vehicle for a year. The… Read More »
Many dental patients are asking serious questions about topical fluoride. While some question its health benefits, others wonder if it is appropriate for their children. You can prepare yourself to answer these questions by tuning in to a Facebook Live event scheduled for 6:30 p.m. Central time on April 18. Panelists will discuss answers to the top 3… Read More »
Land at the top of an online search for dentists in your area by completing your Find-a-Dentist profile. The ADA launched April 3 an online search tool aimed to help prospective patients connect with local ADA members. The Association is encouraging ADA member dentists to fill out their Find-a-Dentist online profile, which takes about five minutes, on average,… Read More »