Denver — In honor of the Memorial Day holiday, Dental Lifeline Network announced May 14 it launched a volunteer recruitment campaign encouraging dentists to provide dental care to veterans, specifically those with special needs.
Aptly called, “Will You See One Vet,” the campaign asks general dentists and specialists to volunteer and donate their services to help veterans through Dental Lifeline Network, a nonprofit, humanitarian organization that provides access to comprehensive dental care for vulnerable people with special needs, the elderly and those who are medically compromised.
Many veterans do not qualify for dental benefits. According to the U.S. Department of Veteran Affairs, veterans have to meet certain eligibility factors to receive dental care, such as service-related dental disability or condition, or be a former prisoner of war.
The campaign utilizes imagery of veterans sharing their life-changing stories after receiving comprehensive dental care in targeted outreach, media and advertising. This includes a radio public service announcement that will run nationwide in donated time this month.
“This awareness campaign showcases the life-changing difference our volunteers have made in the lives of veterans,” said Fred Leviton, CEO of Dental Lifeline Network, in a news release. “We hope sharing this message will inspire even more volunteers to participate in our program, allowing DLN to serve a greater number of veterans in our communities.”
Dental Lifeline Network involves 15,000 volunteer dentists and 3,500 volunteer laboratories.