Do you know what your patients are saying about you? Your online reputation depends on whether and/or how you react to what people say about your services. Today, according to the ADA Center for Professional Success, many patients investigate your office prior to an initial appointment using Google, Yelp, and many other review and research sources. Make sure… Read More »
According to the ADA Center for Professional Success, new dentists can match their passion for dentistry with a mind for business with the ADA’s Executive Program in Dental Practice Management. Launched in September, this Web-based program takes on the tough practice management challenges today’s dentists must master, such as reducing costs, enhancing marketing strategies and practicing amid increased… Read More »
Marketing your dental practice is key to attracting new patients but it’s also important to do so ethically and to follow the law. “The key is to be informed,” said Dr. Kevin Sessa, chair of the ADA Council on Dental Practice. “When you know the rules, you are better equipped to avoid breaking them. As dentists and small… Read More »
Your most important asset is not your house or your car, it’s your income! Protect it by taking advantage of one of your valuable ADA member benefits – exclusive access to affordable ADA-sponsored disability insurance from ADA Members Insurance Plans. Did you know that more than 100,000 ADA member dentists, dental student members and their families are insured… Read More »
The thought of seeking a practice loan for a new dentist might be intimidating. But being prepared with good information can prove to be key to an easier—that is, successful—experience. Allison Farey, president of Wells Fargo Practice Finance, named good credit as the No. 1 criterion that a new dentist should meet before seeking a practice loan. Ms.… Read More »
Somerset, Ky. — It took less than a minute for Dr. Ricky Farmer to post a “selfie” with a smiling child he treated at a free community health clinic this summer on his practice’s Facebook page. Within a few hours, the photo generated more than 250 “likes” and several comments from patients who wrote and posted positive testimonials… Read More »