Category Archives: Business Side of Dentistry

Business side of dentistry: When to do a startup?

Editor’s note: This is the 11th article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. Doing a startup may seem exciting, but as I’m going through it myself currently, I can say it is one scary endeavor. Probably scarier than anything else I’ve ever… Read More »

Business side of dentistry: Golden rules of marketing

Editor’s note: This is the tenth article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. Based on my experience, marketing has two main components: internal and external. Internal includes gaining higher case acceptance and introducing new procedures to your existing patients. External marketing involves… Read More »

Business side of dentistry: Becoming the leader you need to be

Editor’s note: This is the ninth article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. If we don’t talk about leadership in a dental office, we aren’t really discussing anything valuable, are we? Because, what is a practice without a great leader? It’s a… Read More »

Business side of dentistry: The two most overlooked pieces of technology in your office

Editor’s note: This is the eighth article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. A lot of us are thinking of buying a CEREC system in our brand-new office, hoping it make things efficient. We also consider getting the fanciest massage chairs for… Read More »

Business side of dentistry: Hiring for newbie practice owners

Editor’s note: This is the seventh article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. If you live in city like Seattle, you’ve already heard of how difficult it can be to find good team members. I’ve heard these statements repeated so often in… Read More »

Business side of dentistry: Financial considerations when going into practice ownership

Editor’s note: This is the sixth article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. These are the questions we get very often in our New Dentist Business Club: “How do I prepare for this step?” “Am I financially ready?” and “When should I… Read More »