Business side of dentistry: When to do a startup?

Editor’s note: This is the 11th article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. Doing a startup may seem exciting, but as I’m going through it myself currently, I can say it is one scary endeavor. Probably scarier than anything else I’ve ever… Read More »

Building trust with our patients

As dentists, we took a professional oath to care for our patients. We entered the profession with the ideological belief that we can and will make a difference in our patients lives. We are hopeful, eager and will go above and beyond to ensure their needs are taken care of. We are sincere in our efforts and in… Read More »

Business side of dentistry: Golden rules of marketing

Editor’s note: This is the tenth article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. Based on my experience, marketing has two main components: internal and external. Internal includes gaining higher case acceptance and introducing new procedures to your existing patients. External marketing involves… Read More »

My missing piece: Reaffirming my love for puzzles during the COVID-19 pandemic

While studying for my DATs about a decade ago, I remember being frustrated with the PAT section of the exam. Why would I ever need to know which asymmetrical and strange shape would fit into which hole? How would this be relevant to the practice of dentistry? As I passed time by working on a 2,000 piece jigsaw… Read More »

Dental school: If I could do it all over again

I might be branding myself as a super-nerd here, but I love school. So much so that I switched paths in dentistry to be in academia full-time, fulfilling my dream of staying in school forever. For those students currently in dental school, class and clinic probably never stopped, but for our D1s, their journey is just beginning and… Read More »

Business side of dentistry: Becoming the leader you need to be

Editor’s note: This is the ninth article in a series exploring the business aspects of the dental profession, from starting a practice and marketing to hiring staff and finances. If we don’t talk about leadership in a dental office, we aren’t really discussing anything valuable, are we? Because, what is a practice without a great leader? It’s a… Read More »